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You are here: Home » Strategy Strategy Strategy and Leadership Everyone talks about ‘strategy’ and ‘leadership’ but most of the talk is a bit ‘head in the clouds’ and often it is difficult to apply to your own business. Not here! This feed offers tools, techniques and tips in the form of hand-picked videos, articles, workbooks and worksheets aimed at getting you to run a better, a much better, business. All this will be obvious in the form of more and better sales, customers and profits. Running the business you want to run will give you the lifestyle you aspire to. It is as simple as that. Robert Recommends: 1. How To Create Sustainable Profitability In Your Business, 2. Tony Robbins - Why We Do What We Do 3. Workbook 103: Where Do You Want To Go? 4. The Strategy Checklist. 5. Mind The Gap Full Members (£20+VAT per month) have access to everything in this feed plus additional benefits.  Available To Lite Members and Full Members Your Website - 15 Way To Guarantee It Will Fail A checklist of things you should not do with your website. Checklist The Key Influencers Chart Utilise the people you know to grow your business. Worksheet Your Life Is Your Business by Rasheed Ogunlaru How personal problems can affect your business performance. Article & Video The Competition Audit How to assess and outmanoeuvre your competitors. Worksheets Warren Buffet: The World's Greatest Money Maker Documentary on the 'Oracle Of Omaha'. (60 mins) Video How Growing Businesses Blow Themselves Apart The dangers of not being prepared for business growth. Article New Book: Business Gurus The new book about the top gurus that Robert contributed to. Article The UK's Best Accountancy Practices by Steve Pipe A free chapter from Steve Pipe's new book. Free Chapter Grow Your Service Firm By Robert Craven A pre-release sample chapter from the new book. Free Chapter Tony Robbins - Why We Do What We Do Get the people that will help achieve your goals. (20 mins) Video Why Refusing To Stay Small May Be A Big Mistake Constant growth may make your business less profitable. Article Workbook 106: Innovation and Business Plans Involve your team in Innovation and Planning. Workbook Content below is only available to Full Members Workbook 102: Where Do You Want To Go? (Vision) What is your vision for your company's future? Workbook Workbook 103: Where Do You Want To Go? (Strategy) In-depth guide to creating a great strategy. Workbook Workbook 109: Leadership And The Board A great company will be led well. Workbook Brian Solis eBook And Video How to improve your online communication with customers. Video & eBook Ken Blanchard - Leading At A Higher Level A seminar on leadership and management techniques. (60 mins) Video The FiMO and RECoIL Worksheets Analysing business performance and growth potential. Worksheets James Dyson On Innovation Inventor/Entrepreneur offers his insights. (30 mins) Video The Macintosh Way by Guy Kawasaki Business management and presentation secrets from Apple. eBook Nine Things I Learned From Alan Mulally Management lessons from the man who turned around Ford. eBook From The Bedroom To The Saleroom Robert Craven look at Charterhouse Auctioneers' growth. Article Peter Drucker - What Makes An Effective Executive How to be an effective manager, a step-by-step guide. Checklist The State Of The IPO Today Seminar on why IPOs are becoming popular again. (50 Mins) Video Five Rules For Pricing Excellence Rules on how to stimulate sales with pricing strategies. eBook Rework by Jason Fried and David Hansson Making your business streamlined for growth. eBook Malcolm Gladwell On Leadership And innovation Using great stories to give good advice. (2 x 60 mins) Video Guy Kawasaki - 12 Lessons Steve Jobs Taught Me Things you can learn from the Apple founder. (60 mins) Video The Balanced Business Scorecard Putting growth at the centre of the business. Worksheet The Obsessions Of The Successful The 3 things that successful business people get right. Article I'm Not A Social Media Guru by Robert Craven A guide to the social media sites and the best eBooks. eBook How To Use Pinterest For Business Why the latest social network can help promote you. eBook Strategy For Personal Success by Rich Horwath To help you achieve your personal goals in life. eBook Susan Cain - Quiet: The Power Of The Introverts Getting the most out of quiet employees. (45 mins) Video Where Do You Want To Go? (Vision) Checklist to create your vision of the future. Checklist All Fitness Clubs Are Not The Same Robert looks at a fitness chain that is standing out. Article Mastermind Groups - Three Mini Case Studies Looking at how a mastermind group can help businesses. Article Robert Craven @ Warwick Business School Part 1 On business analysis methods MORFA and FiMO (45 mins) Video Robert Craven @ Warwick Business School Part 3 Summary and actions you need to take. (35 mins) Video Free - The Future Of A Radical Price by Chris Anderson Creating a free product or service to increase sales. Audiobook The Best Of 2011 The the top content of last year's Business Club. Video 17 Questions On Strategy Questions to help analyse your strategy. Checklist Robert Craven's Best Blogs of 2011 The top blogs of last year. Article George Montgomery Interviews Robert Craven Robert's most important piece of business advice. Audio Winning The Zero Moment Of Truth Take advantage of a new consumer habit. eBook Go Do: How Hard Can It Be Inspirational, how yopu should sieze your opportunities. eBook 25 Website Must-Haves For Driving Traffic, Leads And Sales Simple guide to important features your website should have. eBook Multipliers by Liz Wiseman and Greg MacKeown How to manage your team/employees better. (60 mins) Video Chris Anderson: Atoms Are The News Bits How to benefit from new industrial age that is dawning. (30 mins) Video An Interview With Robert Craven Robert Craven talks about his new book and its themes. Audio 'If You've The B***s To Do It, It'll Happen' Robert on a great new business that has formula for success. Article Why Do Some Firms Grow Nine Times Faster Than Others? Explanation why the better companies are better. Article Strategy And The Fat Smoker by David Maister Make the beneficial changes now. eBook 100 Inbound Marketing Content Ideas Produce better online content to build up traffic to your website. eBook How Not To Grow Your Business - A Cautionary Tale The dangers of over-exagerrated predictions in growth. Article The First Mastermind Robert Craven on his first experience of a mastermind group at 21. Article Will New Business Consultancy Programmes Translate Into Better Business For The Client? Robert on changes coming to the business support industry. Article Grow Your Service Firm By Robert Craven A pre-release sample chapter from the new book. Chapter How To Capture A New Market by Stephen Wunker The best approaches to take when entering a new market. eBook Time Management For Creative People by Mark McGuinness A self-management guide to get tasks done quicker. eBook A Simple System For Getting Amazing Things Done Leo Babauta on creating a good working environment. Checklist Unleashing The Ideavirus by Seth Godin Book on how to create an idea that will spread. eBook Focus by Leo Babauta Book on how to focus on getting important tasks done. eBook Twitter And Facebook For Business Get the most out of social media for your business. eBooks The Books I Lend Out The Most Robert Craven's top 3 business books. Article The Real Virus That Is Killing Your Business Robert looks at common problems with failing businesses. Article 'The 3-Minute Business Review' by Rasheed Ogunlaru A quick healthcheck for your business. Checklist The Power of Groups It is important to be supported by the right people. Article How To Be Creative Great eBook on becoming more creative. Book 10 Things To Do In The Next 10 Days Robert goes through the ten steps and calls you to action. Webinar How To Encourage Involvement In Online Communities How to interact and develop an online presence. (20 mins) Video '...And Death Came Third' By Andy Lopata A sample chapter from Andy's book on networking. Book Developing The CEO Within You How to demonstrate your leadership skills. (9mins) Video 'Killing Giants' by Stephen Denny Interview on the subject of beating the big companies. Audio Built To Sell A look at John Warrillow's new book. Book Jason Fried: Why Work Doesn't Happen At Work Why the office is such a hard place to get things done. (15 mins) Video How To Create Sustainable Profitability For Your Business The Robert Craven Manifesto. Article The Rise Of The Amateur Professionals A strategy that utilises customer involvement (20mins). Video What Managers Can Learn From Somali Pirates They have a very effective strategy at their core. Article How Great Entrepreneurs Think What happens in the thought processes of the successful. Article Daniel Pink: A Whole New Mind Train yourself to adapt to future business trends (50mins). Video An Out-Of-Touch Board Can Spell Disaster For A Growing Business Robert on what the board can do to stimulate business growth. Article You Get The Business You Deserve Robert gives three great ways to sort out operations in your company. Article Top Three Ideas To Grow Your Business Harvard Business on leadership and teams (14 mins). Video How To Get Out Of Your Box Don't follow the trends in business, be innovative. Article/ Checklist Chip Conley: Stand Out From The Brand Crowd Chip on the strategy he used to stand out (50 mins). Video DIY Workbook: How High Achievers Actually Get Results The tough decisions you should take to become a success. Workbook  2010 Zappos's CEO On Going To Extremes For Customers A strategy of customer and employee satisfaction. Article How Will You Measure Your Life? A look at the important things that will lead to happiness. Article Change Your Entire Business... It Just Takes A Day... How to change your business strategy in one day. Case Study 'The Start-Up Essays' Includes helpful strategy guides for start-ups. Book Mind The Gap Robert offers you the long-term fix for your business. Article How Shrinking Your Business Can Bring You More Profit And Happiness Robert suggests that downnsizing can be the right strategy. Article How To Run An Effective Board Robert's guide to how your boardroom should be run. Article Richard Branson - A Mini Case Study A look at the Virgin man and his changing life strategy. (40 mins) Video The Dragons Giving You Their Top Tips Theo Paphitis and co. offer their advice to business owners (15 mins). Video How To Succeed In A Highly Competitive Market Robert on how treating the customer better can bring success. Case Study Tom Peters: Energy, Passion & Innovation Hire the right people to innovate. Video Marketing Strategy Worksheets A 20 minute worksheet to develop your marketing strategy Worksheet Rocky On Leadership Sylvester Stallone gives you a quick pep talk. (1 min) Video Three Free Chapters From 'Kick-Start Your Business' Focusing on having the right strategy. Book Case Study - Bish Bash Bosh Robert Craven talks about how to become a good leader. Article 40 Inspirational Speeches In 2 Minutes A quick fix of inspirational talk from your favourite films. Video Does Attending A Seminar Help Grow Your Business? Robert on why we should go to seminars. Article Randy Pausch: Achieving Your Childhood Dreams A truly inspiring lecture. Must watch. (70mins) Video How To Break Through The Magic Million Barrier How to make your company be worth a seven figure sum. Article Seth Godin - The Linchpin An employee's strategy for success. Audio Think And Grow Rich By Napoleon Hill Classic motivational book. Book Set Your Goals Set audacious goals to make you more successful. Checklist The Innovation Cycle A Strategy to stimulate innovation within your team in 3 months. Worksheet Great Ways To Grow: The Three Plus One Tool A simple strategy from Robert to stimulate company growth. Article Beating The Credit Crunch Robert's webinar on surviving the recession. (20 mins) Webinar How To Run A Brilliant PSF A strategy for a great PSF. Worksheet Thought Bubble - DIY, My Foot! Why DIY isn't working. (2 mins) Video Strategy Checklist A checklist for your strategy Checklist Strategy Marketing and Teams Checklists Improve your strategy, marketing and team. Checklist Trying Harder Is Over-rated Robert explains why you shouldn't try to do it all yourself. Article             Recent articles   How Just 3% Can Double Your Profits May 16, 2012   Ken Blanchard - Leading At A Higher Level May 14, 2012 The author of 'The One Minute Manager' talks about what makes a good leader when giving a presentation at The Drucker Institute. He has sold over 18 million books worldwide and is widely regarded as one of the world's most famous and popular business gurus.   Clay Shirky on How Processes Fail The Systems They Serve May 14, 2012 Clay Shirky talks about how the leadership of many news agencies will get continue to be ever reluctant to innovate. He highlights the problems this can create and the frustrations it can put on employees. This releuctance form leadership to innovates is relevant to all industries and not just journalism.   Your Life Is Your Business May 11, 2012   The Key Influencers Chart May 9, 2012 The Influencers Chart is way of getting the important people that will help your business grow down on one sheet of paper. You should create an action plan so that these people will help your business grow.   Your Website - 15 Ways To Guarantee It Will Fail May 2, 2012   Your Website - 15 Ways To Guaruntee It will Fail May 2, 2012   Guy Kawasaki eBook - The Macintosh Way Apr 30, 2012 Guy Kawasaki was Chief Evangelist at Apple Computers and has was a 'key player'  when the company grew rapidly in the 80s. He rejoined them again in the late nineties for Apple's resurgence, with the launch of the iMac range shortly after he returned that initiated the period of rapid growth that has continued for the last 15 years. This eBook is about Apple's core values and strategy during the 80s and gives you an excellent insight into what drove the company forwards during this period rapid expanision.   Nine Things I Learned From Alan Mulally by Bryce Hoffman Apr 30, 2012 Alan Mulally is one of America's most famous CEOs, over the last twenty years he has turned around two of the USA's biggest manufacturers - Boeing and the Ford Motor Company. This is an eBook about nine things that Bryce Hoffman learned from Alan Mulally whilst writing a book on Alan's turnaround of Ford.   James Dyson on Innovation Apr 30, 2012 Here's a rare interview with James Dyson aboout bringing 'going it alone' and taking on the vacuum industry. He talks about financing his business, being innovative and tells the stories of how he came up with the ideas of his many inventions.   more articles >>