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The 10 Essential Workbooks

publication date: Jan 31, 2011
 | 
author/source: Robert Craven - The Directors' Centre
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The Directors' Centre Workbooks are an extremely thorough method of looking at how a business should be run.

Over the years the Directors' Centre consultants have added to and altered them to create an extensive manual on how to run a business and ensure you don't miss anything out.

They are used by our consultants and offered to our clients as a guide.

All of these workbooks are available to Full Members.

Sign Up To Full Membership Here

Workbook 106 is available to all for free as an example.

All the Workbooks can be purchased individually here



Workbook 101Workbook 101: Just How Good Are You?
This workbook looks at how to sit down with your key friends and business partners and analyse your business using the FiMO and RECoIL methods created by the Directors' Centre consultants.

This includes execise sheets that will help focus on the key aspects of your business and show your the strengths and weakness that you should focus on.
Workbook 102Workbook 102: Where Do You Want To Go? (Vision)
It is always important for for a business to know what it wants to become in the future.

This workbook will help you to create the goals that will dictate the way you perform in the future to achieve them.

It will give you the tools to create and clarify your vision of the future. As a result you can make better decisions and move the business along faster.
Workbook 103Workbook 103: Where Do You Want To Go? (Strategy)
Now it is time to create a strategy to achieve the vision that you have created for your business.

This is an extensive workbook with several long exercises that will make you look at all aspects environment, competitors, the business purpose, culture and the short and long term plans.

It covers everything you need in your business strategy.
Workbook 104Workbook 104: Kick-Start Your Marketing
This workbook covers how to get your marketing up to speed. It covers all areas from deciding what type of customer you want to how to go about selling to them.

You can use the exercises to give your marketing strategy a thorough going over, improve your brand and make it easier to know who sell to.
Workbook 105Workbook 105: Kick-Start Your Numbers
There are some key fundamentals that you must come to terms with when managing the finances of your business.

This workbook covers all aspects of keeping on top of business finances. It provides tools for you to work out what will happen if you increase prices, how to analyse your past financial performance and how to create a structured understandable financial plan for the future.
Workbook 106Workbook 106: Innovation and Business Plans
This workbook is about planning ahead and thinking differently from everyone else.

Innovation is a trait you see in all successful companies. This workbook focuses on how you can think innovatively to create a business plan that will bring more innovation.

This workbook also shows you how to view a business plan and how to notice if something is missing. It includes the exercise "Just how good is your business plan?".
Workbook 107Workbook 107: Success - Psychology and Habits
This workbook will make you think about the key things that are important to you and how to ensure you get the right balance without overworking yourself or neglecting anything or anyone.

It looks at the psychology of success and the habits of  successful business people and points out the behavioral tendancies that they adopt, intuitively or deliberately.

Workbook 108:Workbook 108: Obsessions of the Successful
This workbook looks at the things that the successful businesses are focused on:
-Business Strategy
-Marketing
-Teams and People

It looks at each of these and why getting it right is essential with all of them and gives you an exercise to show you what your obsessions are.
Workbook 109Workbook 109: Leadership and the Board
Taking a long look at leadership and board management, it will show you the key skills to being a good leader and running a productive board.

This workbook includes a leadership checklist and a checklist to review board performance.
The Crunch Questions
Workbook 110: The Crunch Questions
This Workbook will put yourself and your business to the test.

Firstly there are 103 'Crunch Questions' covering the areas of strategy, marketing, finance leadership and 'questions for you'?


There are also some crunch one-liners to give yourself food for thought when approaching both yourself and your business.